The Stadium DJ Is Not a Playlist. It's a Position That Shapes Everything.
Matt C Matt C

The Stadium DJ Is Not a Playlist. It's a Position That Shapes Everything.

The stadium DJ is one of the most underestimated positions in game presentation. It's not a playlist. It's not background noise. It's the emotional thread that connects every element of the game day experience into something the fan actually feels. Get it right and the building has a pulse. Get it wrong and nothing else on the production side can fully recover the room.

Read More
What I Wish Someone Had Told Me When I Was Starting Out
Matt C Matt C

What I Wish Someone Had Told Me When I Was Starting Out

I had great mentors early in my career. They taught me how to shoot, how to direct, how to lead a crew.

Nobody taught me about CPAs, retirement accounts, or what freelancing in this business does to your financial life over 30 years.

This industry doesn't run on a calendar. No HR department, no automatic 401k, no pension. Everything has to be built by you, usually while you're too busy working games to think about it.

I wrote about the two relationships I'd tell anyone starting out to build early — and why the things that feel the least urgent at 22 are often the things that matter most at 50.

Read More
The Game Starts in the Parking Lot
Matt C Matt C

The Game Starts in the Parking Lot

Most sports organizations invest heavily inside the venue and almost nothing outside it. Here's what the pre-gate fan experience should actually look like.

Read More